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The Leading AI Tool for Advertising: A Comprehensive Overview

This document provides a comprehensive overview of the leading AI tool designed to revolutionize advertising. It details the tool's capabilities in generating high-conversion ad assets, providing actionable insights for campaign optimization, analyzing competitor performance, and scoring creatives before media spend. This all-in-one marketing powerhouse aims to empower businesses to outperform their competitors and maximize their return on investment. Core Capabilities This AI-powered platform offers a suite of features designed to streamline and enhance the advertising process: Product Videos: Generate compelling ad texts using proven copywriting frameworks, leveraging AI trained specifically on high-performing ad copy. Ad Creatives: Produce conversion-focused ad creatives in seconds, tailored for any advertising platform. Product Shoots: Transform simple product photos into professional-grade fashion and e-commerce images instantly with AI. Creative Utility Suite: A comprehen...

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Unlocking Global Communication: The Rise of the Global Scale of Languages (GSL)

 

Unlocking Global Communication: The Rise of the Global Scale of Languages (GSL)

GSL

In an increasingly interconnected world, language proficiency is no longer a luxury, but a necessity. The ability to communicate effectively across cultures opens doors to new opportunities, both personally and professionally. Recognizing this growing need, the Global Scale of Languages (GSL) has emerged as a groundbreaking framework, revolutionizing how we approach language learning and assessment.


What is the GSL?

The Global Scale of Languages (GSL) is the world’s first language learning framework that provides unparalleled insights into learners’ skills in multiple languages. Built on the same leading learning design principles and expertise as Pearson’s flagship Global Scale of English (GSE), the GSL empowers even more language educators and learners to fast-track their progress.

The GSL uses the same simple yet highly effective 10-90 scale with detailed learning objectives for each point, informing language learning, teaching and assessment, and unlocking more opportunities to personalize learning journeys than ever before. The GSL is currently available for teachers and learners of French, Italian, Spanish, and German. Find the GSL learning objectives and learn more about their research and development below.

Fun language courses made by experts! 41 languages, real conversations, practical topics. Start now!

Why Choose the GSL?

The GSL offers a multitude of benefits for both educators and learners:

  • Based on the proven, highly-effective GSE framework: Leveraging the success of the GSE, the GSL provides a reliable and robust framework for language development.
  • Detailed learning objectives give unparalleled language-skill insights: The granular learning objectives provide a clear roadmap for progress, allowing learners to pinpoint their strengths and weaknesses.
  • One simple scale guiding general (adult) and professional language learners from beginner to fluent: The 10-90 scale offers a comprehensive overview of language proficiency, catering to learners at all levels.
  • Supports both language teaching and learning journeys: The GSL provides valuable resources for educators, enabling them to create personalized learning experiences for their students.
  • Builds confidence and motivates learners with personalized pathways: By tracking progress and focusing on individual needs, the GSL fosters a sense of accomplishment and encourages continued learning.

Discover the Global Scale of Languages

Explore the development of the GSL and get started with the learning objectives and resources. This innovative framework is designed to empower learners and educators alike.

Build Skills and Confidence with Mondly by Pearson, Powered by the GSL

Explore fun, easy and effective language courses and empower your learners to expand their skills in French, German, Italian, Spanish...and more. Putting 560 minutes of speaking practice in your learners’ pockets, Mondly by Pearson is the perfect way to supplement your language teaching and build your learners’ confidence in any language. Anytime, anywhere, on any device.

Helping you build your learners’ confidence so they can be themselves in any language.

The GSL is more than just a language framework; it's a catalyst for global communication. By providing a clear and comprehensive roadmap for language development, the GSL empowers learners to confidently navigate an increasingly interconnected world.



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